Latina moms in the United States already share their culture with family and friends through language and traditions. Now, Comida Kraft, with the help of Chef Alfredo Oropeza, Mexico’s most recognized celebrity chef, is giving them new ways to share it through food. Comidakraft. com, already a top Spanish-language, food-focused destination for Latina moms, is offering new recipes, howto videos and articles featuring ideas and tips that will help busy moms infuse their cooking with Latin flavor. More importantly moms will have the opportunity to share their Latin flavor with Comida Kraft, Chef Oropeza and each other.
Chef Oropeza is probably best known for his show Al Sabor del Chef that airs in the United States and internationally, offering viewers delicious and practical recipes. The Chef is also an editor of his own magazine in Mexico and has authored several cookbooks.
“No matter how long they’ve been in the United States, Latina moms hold traditions close to their heart and food is the most special way they share their culture with their children every day,” said Chef Alfredo Oropeza. “I am proud to be partnering with Comida Kraft to celebrate Latin cooking.”
Ten Years of Comida Kraft
Launched in 2001, Comidakraft. com is the longest running Hispanic food-based website reaching Latina moms in the U.S. Whether it is online or in print via the number one Spanish- language food publication, Comida y Familia, Comida Kraft has been providing Latina moms with relevant meal solutions for 10 years.
“We know food plays an important role in the lives of Latina moms. So we’re always looking for ways to offer them simple, delicious and relevant food ideas that will delight their families,” said Katie Williams, Senior Director, Consumer Relations Marketing for Kraft Foods.
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